KERV’s one-of-a-kind interactive video technology helps brands and advertisers increase consumer engagement by upwards of 300 percent
AUSTIN, TEXAS (May 29, 2019) – KERV Interactive, producing award-winning interactive video technology that is revolutionizing the video advertising paradigm, is finalizing its series A1 funding round and inviting qualified investors to participate. The funding round, consisting of an $11 million raise, has been led by private equity investment group Vestech Partners, LLC. KERV’s highly specialized, patented technology sets the company apart as it is the most advanced interactive video technology available.
KERV’s technology is proven to help brands achieve a 10-time higher engagement rate with consumers and has already provided value for major brands including eBay, Hewlett-Packard, LG Electronics, Fisher & Paykel, Carhartt, Lamborghini and more. Awarded for its hi-tech wizardry in entertainment media, KERV received a Lumiere Award for “Best Interactive Brand Experience” alongside Tom Cruise and many other top Oscar nominees, including: “A Star Is Born,” “Black Panther,” “Mission: Impossible – Fallout,” and “Ralph Broke the Internet.”
Combining proprietary user data and patented technology to provide precise video optimization, KERV’s performance far exceeds standard pre-roll. Wrapped on existing videos, KERV creates immediate dimension by enabling every product, in every scene, to be interactive. As consumers are watching a video on any device, they can easily tap to learn more about specific products, features, history and pricing as well as click-to-purchase – all from within the video. Each product is associated with a unique link-out to product pages, increasing click opportunities for companies and brands by upwards of 300 percent.
“KERV is to ‘video’ as Google is to ‘search’ with data,” said Jon Flatt, CEO at KERV Interactive. “Our interactive video technology creates unprecedented audience-to-brand connections and is revolutionizing the future of video advertising. As we shift into an increasingly video-focused media environment, KERV is the best option for a highly engaging and insightful consumer experience in visual storytelling.”
KERV is the only interactive video company with the ability to identify objects at their pixel-level. Meaning, no one else can link individual objects within a video, or match the level of specific data and actionable consumer insights. In addition to offering standard video metrics such as clicks and impressions, KERV added over 15 proprietary metrics, such as time spent with frames along with object-level interaction metrics, which provides KERV clients with the most precise data and insights available in the interactive video market.
The extreme advancement in technology allowed KERV to optimize the value of pay-per-click within in-stream video – which has never been done before – creating new options for advertisers that remove all notions of user adoption risk.
Qualified investors who are interested in learning more about KERV Interactive can contact President Dan Bienenfeld at firstname.lastname@example.org. For media inquiries, please contact PR and Marketing Manager Jessica Blankenship at email@example.com.
About KERV Interactive
Named “Best Interactive Brand Experience,” KERV Interactive is a multi-award-winning interactive video company, based in Austin, Texas, that is revolutionizing the future of video engagement through dimensional storytelling. Certified for piracy through the Trustworthy Accountability Group (TAG), KERV’s digital advertising platform was built on cutting-edge, patented technology and adds extraordinary value to brands, agencies, creative and data-science teams by creating audience-to-brand connections within video like never before. Leveraging breakthrough machine learning techniques and AI with unmatched processing speed, the KERV technology recognizes depth, dimension and objects within a video just as precisely as the natural eye does. KERV enables every frame in every scene of any digital video to be an immersive, interactive experience for consumers. Learn more about KERV Interactive, and request an interactive video trial on your creative, by visiting www.kervit.com/marketing/.